Project summary

The Challenge

As a construction firm that prizes themselves as excellent craftsmen, TDT needed a website to showcase their expertise and stand out in a competitive industry. The challenge was designing a website that is compatible with their existing company’s color scheme and branding.

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The Solution

From our marketing consultations with TDT, they have defined their brand attributes to be professional, minimalistic, and friendly. After identifying TDT’s brand attributes, our team began drafting the wire-frame of the website. Once we’ve received feedback and the approval to proceed from the client on the wire-frame, we incorporated their existing brand colors of orange, red, and white to design their website pages.

From finalizing the web design, we focused on developing the UX of the website by establishing a clear structure and making it easily navigable between the pages. Easy-to-read text and headings were added to the web pages. The final website allows TDT to showcase their construction projects using slides and photos, which places their work as the forefront of their site.

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